{"id":2498,"date":"2023-05-14T12:11:24","date_gmt":"2023-05-14T12:11:24","guid":{"rendered":"https:\/\/mymind.com\/?p=2498"},"modified":"2024-09-03T16:15:28","modified_gmt":"2024-09-03T16:15:28","slug":"into-the-mind-of-perfumer-gerald-ghislain","status":"publish","type":"post","link":"https:\/\/mymind.com\/into-the-mind-of-perfumer-gerald-ghislain","title":{"rendered":"Into the mind of perfumer, G\u00e9rald Ghislain"},"content":{"rendered":"\n<figure class=\"wp-block-video interviewee-picture\"><video autoplay loop muted src=\"https:\/\/mymind.com\/wp-content\/uploads\/2023\/05\/Gerald-Ghislain.mp4\" playsinline><\/video><\/figure>\n\n\n\n<p>If you're familiar with mymind at all, you've likely noticed our taste for romance and nostalgia. While we aim to reinvent the way you typically organize yourself online, we believe much is to be learned and appreciated from the past. It's clear G\u00e9rald Ghislain agrees. <\/p>\n\n\n\n<p>Ghislain is a perfumer and founder of <a href=\"https:\/\/usa.histoiresdeparfums.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Histoires de Parfums<\/a>, a Paris-based fragrance house inspired by \"stories about famous characters, mythical years, poems and music.\" We've always appreciated the way Ghislain thinks and sees the world, so we asked what's been on his mind.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">What\u2019s the best compliment you received recently?<\/p>\n\n\n\n<p>That I smell good. It sounds shallow but when you think about the fact that I am always wearing fragrances that I am developing, hearing this means I am doing my job well and that others will eventually receive the same compliment and feel the same way about themselves.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">What\u2019s the last thing you read?<\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/www.amazon.com\/Divine-Comedy-Inferno-Purgatorio-Paradiso\/dp\/0451208633\/ref=sr_1_1?crid=2VU46OAYAJC4J&amp;keywords=divine+comedy&amp;qid=1683197115&amp;sprefix=divine+comed,aps,342&amp;sr=8-1\" target=\"_blank\">La Divina Commedia<\/a> by Dante. It\u2019s a poem about a man traveling from the \u201cobscure forests\u201d of Hell to the \u201csovereign light\u201d of Heaven, all weaved in with love. <\/p>\n\n\n\n<p>Its core message is that love converts, love transforms, and love saves. It is so beautifully written, so true to the struggles of human existence to an almost shattering degree. It moved me so much that it became the inspiration for <a rel=\"noreferrer noopener\" href=\"https:\/\/usa.histoiresdeparfums.com\/products\/1472\" target=\"_blank\">our perfume 1472,<\/a> which we launched last year.<\/p>\n\n\n\n<p class=\"has-text-align-center is-style-custom_2ckfb3b91\">\"Our society dreads aging as if we could but wither away, but I see it as an even bigger opportunity for growth.\"<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">What book do you want to read next?<\/p>\n\n\n\n<p>I\u2019m still trying to digest the last one. A friend of mine recommended me <a rel=\"noreferrer noopener\" href=\"https:\/\/www.goodreads.com\/book\/show\/12745352-heaven-and-hell\" target=\"_blank\">\"Heaven and Hell\" by J\u00f3n Kalman Stef\u00e1nsson<\/a> and, judging by the name, we\u2019re not that far off from Dante\u2019s Comedy.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">A quote that\u2019s meaningful to you?<\/p>\n\n\n\n<p>It\u2019s more of an expression I\u2019ve been saying often lately: \u201cAs I walk into life.\" <\/p>\n\n\n\n<p>Our society dreads aging as if we could but wither away, but I see it as an even bigger opportunity for growth. The more you walk, the more endurance you\u2019ve garnered and the further you can walk in return. Your journey only ends when you decide to stop walking.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">Best gift you\u2019ve ever given?<\/p>\n\n\n\n<p>The best gift I\u2019ve ever given was a chance for someone to become their best self. <\/p>\n\n\n\n<p>We often confine people to the vision we have of them \u2013 it\u2019s easier to deal with the world this way. Everyone fits into a pattern we\u2019ve established and as soon as they move away from this pattern, we may end up disappointed in them or disoriented, when they\u2019re just evolving. <\/p>\n\n\n\n<p>This \u201cgift,\u201d in a way, ties back to what I said earlier; as I walk into life, other people do so as well, and it\u2019s my responsibility to accompany them. I always feel proud when I see former employees of mine rise to new challenges, explore other fields and fly off on their own, knowing that I played a part in their growth.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">Where do you want to travel to next?<\/p>\n\n\n\n<p>I want to go back to Bali. I was hopping across South-East Asia for work and discovered the isle and have been mezmerised by it. There\u2019s nothing quite magical as catching the sunrise in <a href=\"https:\/\/www.chasinglenscapes.com\/east-bali-sidemen-valley\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sidemen<\/a>.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">What would you buy, if money weren\u2019t an issue?<\/p>\n\n\n\n<p>I\u2019m happy with what I already have. If money weren\u2019t an issue, I would set up a charity tied to perfumery. That\u2019s something I\u2019ve already started doing with my new brand, <a href=\"https:\/\/www.olibanum.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Olibanum<\/a>, some of the proceeds of which go towards helping different communities around the world.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">What hobby would you take up, if you had the time?<\/p>\n\n\n\n<p>Gardening. Back when I lived in Marbella, I had a flat with a huge terrace which I kept filling with all sorts of plants and trees. I had even rented out a parcel in a community garden because I needed more space to grow my fruits and vegetables. I used to spend hours there every day, but that was back when we couldn\u2019t travel and the workload had slowed down. Now that the pace has picked up, I miss it dearly.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">What\u2019s an image or piece of art you can\u2019t get out of your head?<\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/allpoetry.com\/The-World-Is-Blue-As-An-Orange\" data-type=\"URL\" data-id=\"https:\/\/allpoetry.com\/The-World-Is-Blue-As-An-Orange\" target=\"_blank\">\u201cThe World Is Blue As An Orange\u201d<\/a> by Paul \u00c9luard. It\u2019s short, but it\u2019s one of the most beautiful love poems ever written in my opinion, and I just keep thinking about it, every day. I also stumbled upon the video of <a href=\"https:\/\/www.youtube.com\/watch?v=Sf8o1teJdXo\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=Sf8o1teJdXo\" target=\"_blank\" rel=\"noreferrer noopener\">Marina Abramovic reuniting with her long-lost lover<\/a>, Ulay, during a performance she gave at the MoMA in 2010. We\u2019ve all seen this video but I will never tire of watching it.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">A product of any kind you\u2019ve been appreciating lately?<\/p>\n\n\n\n<p>I don\u2019t know if we could consider it a product, but I\u2019m completely baffled by AI tools, especially considering that I work in a creative industry \u2013 to think that we\u2019ve only been skimming the surface of the intersection between AI and perfume creation, with all it encompasses, is truly mind-opening.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">The funniest thing you\u2019ve seen lately?<\/p>\n\n\n\n<p>I\u2019m a very good audience and an even better scroller, I\u2019d have a hard time narrowing it to one, but I\u2019ve had some pretty good laughs watching bits of <a href=\"https:\/\/www.youtube.com\/watch?v=tBoMRo3t-Bk\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=tBoMRo3t-Bk\" target=\"_blank\" rel=\"noreferrer noopener\">Atsuko Okatsuka\u2019s stand-up special<\/a> lately.<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">If you could build an extension of your own mind, what would it look like? How would it work?<\/p>\n\n\n\n<p>Perfume is the closest thing to my own mind because it\u2019s boundless and it can take up many forms \u2013 it can be a perfume, it can be an incense, any scented product that is used differently and so touches different parts of your psyche. <\/p>\n\n\n\n<p>I think that if my mind had a shape, it would be a hydra, with glowing, glass tentacles, at the end of which would be unthought of or downright insane perfumes that would turn into songs and speak to everyone\u2019s hearts. A quantic mechanism that would change according to who interacts with it. You\u2019d simply touch it or plug it to some sort of chip, and it would tap into your neural connections, into your memory and maybe recreate that one perfume hidden in your memory or the perfume of your soul, the recapitulation of all your life, perhaps the scent of your future?<\/p>\n\n\n\n<p class=\"is-style-custom_5dzmfzg0c\">\u2698<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;re familiar with mymind at all, you&#8217;ve likely noticed our taste for romance and nostalgia. While we aim to reinvent the way you typically organize yourself online, we believe much is to be learned and appreciated from the past. It&#8217;s clear G\u00e9rald Ghislain agrees. Ghislain is a perfumer and founder of Histoires de Parfums, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2507,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[10],"class_list":["post-2498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thoughts","tag-interviews"],"_links":{"self":[{"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/posts\/2498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/comments?post=2498"}],"version-history":[{"count":10,"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/posts\/2498\/revisions"}],"predecessor-version":[{"id":2967,"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/posts\/2498\/revisions\/2967"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/media\/2507"}],"wp:attachment":[{"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/media?parent=2498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/categories?post=2498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mymind.com\/wp-json\/wp\/v2\/tags?post=2498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}